- A recently introduced informercial campaign tells the real-life story of the impact of ETST cannabinoids on consumer
- An estimated 64.5 percent of hemp-sourced cannabis is sold online; the legal cannabis market is projected to hit $20.2 billion by 2021
- The ‘As Seen on TV’ spot is currently airing on Fox News, Lifetime and the Cooking Channel
Earth Science Tech Inc. (OTCQB: ETST), a biotech company focused on the nutraceutical and pharmaceutical fields, is inviting viewers of its ‘As Seen on TV’ infomercial aired in the New York market to purchase ETST’s industrial-grade, hemp-sourced cannabinoid products online. According to a study by the Brightfield Group, almost two-thirds, or 64.5 percent, of hemp-sourced cannabis is bought online (http://ibn.fm/Oj3Um). ETST is exactly on target with the market.
The 60-second commercial also invites viewers to buy ETST products at local health food stores. A Forbes article reported that, while the internet was first in sales of hemp-sourced cannabinoids, health stores were also a leading source, coming in fourth. Other purchasing options include smoke shops (second), dispensaries (third) and doctors’ offices (fifth).
The infomercial is introduced by Kevin Harrington, identified as an original shark on the TV Show Shark Tank. He explains that ETST’s full-spectrum cannabinoids can help the “aches or pains” issue (http://ibn.fm/p83vz). The spot then tells the success story of real-life customer Rhoda Friedman, who credits her improvement in mobility and lifestyle to ETST’s full-spectrum cannabinoids. As the infomercial ends, viewers are invited to buy ETST products, either online or at a local health food store.
ETST’s full-spectrum cannabinoids offer analgesic pain relief and anxiety reduction, per company data. ETST offers cannabinoids in the form of soft gels, tablets, liquids and other options classified as food-based and permissible in all 50 states in the United States and some 40 countries.
Initially, the spot is airing in New York between 9 p.m. and midnight ET, but ETST has announced that more markets and networks will be added to the infomercial campaign, which is scheduled to run through July 14. First airing on Fox News, Lifetime and the Cooking Channel, the spot may also be seen online on various social media platforms.
Arcview Market Research projects that legal cannabis sales in North America will reach $20.2 billion by 2021, growing at a compound annual growth rate of 25 percent from 2016 (http://ibn.fm/0L9ml).
For more information, visit the company’s website at www.EarthScienceTech.com
NOTE TO INVESTORS: The latest news and updates relating to ETST are available in the company’s newsroom at http://ibn.fm/ETST