Since legalizing cannabis for recreational use in 2012, Colorado’s marijuana industry has seen massive growth. According to MSNBC, the state’s growing network of dispensaries accounted for roughly $750 million in sales in 2014. Edibles, or marijuana-infused products, comprised nearly half of these sales, demonstrating the considerable demand for more innovative approaches to the cannabis industry. The MaryJane Group, Inc. (OTCQB: MJMJ), through its Bud+Breakfast™ cannabis-friendly lodges, is addressing this demand and building an increasingly significant presence in the industry.
Founded in 2014, The MaryJane Group is the leader and creator of the canna-lifestyle hospitality sector. The company has claimed a first-mover advantage in leveraging the state’s considerable marijuana tourism sector. According to Forbes, Denver International Airport logged record travel during 2014, and online searches for Denver hotels were up 25 percent. Analysts suggest that these statistics highlight the immense potential of the state’s cannabis industry in attracting tourists. During the first four months of 2015, The MaryJane Group capitalized on this potential, booking over $300,000 in new reservations for its two properties, the Bud+Breakfast™ at the Adagio and the Bud+Breakfast™ at Mountain Vista.
“We are very proud of our bookings during the first 4 months of 2015 and based on our future reservations it should enable us to achieve one of the highest occupancy rates in the State of Colorado,” stated Joel C. Schneider, President and Chief Executive Officer of The MaryJane Group.
In the coming months, the company will continue to make the most of the popularity of its unique hospitality platform through an agreement with the owners of a 172-acre dude ranch neighboring the San Juan National Forest. In April, The MaryJane Group announced intentions to transform the dude ranch into a “Canna-Camp”, which will offer services similar to those available at the company’s existing properties in an outdoor environment. The company anticipates opening the new property to visitors in July.
As guests continue to flock to The MaryJane Group’s class-leading properties, all signs point toward continue expansion opportunities in the future. Maximizing on the publicity that accompanies innovation – including the company’s recent feature on CBS’s 60 Minutes – The MaryJane Group is in a strong strategic position to grow alongside Colorado’s booming cannabis industry moving forward.
For more information, visit www.themaryjanegrp.com
