- The streaming wars are allowing small competitors like The Movie Studio to capitalize on creatively designed digital business models
- The company implements a ‘Growth by Acquisition’ strategy, with significant purchases, resolution upgrades and remonetizing initiatives
- Innovative combination of ‘MovieSodes’ and digital ‘Audition Submission’ upload opportunities among elements propelling the company forward
As the advent of streaming wars changes the landscape of delivery of and demand for movie content, The Movie Studio Inc. (OTC: MVES) is emerging as a major brand in the industry. Despite its size as a small competitor, the company’s unique business model capitalizes on the increasing worldwide demand for movie content.
Formerly known as Destination Television, Inc. the company was founded in 1961 and changed its name to The Movie Studio Inc. in November 2012. The name is a nod to the first ‘Movie Studio’ in the United States built by Thomas Edison in 1893. Quite a long way from the circus and vaudeville actors performing for the camera back then, The Movie Studio Inc. is a vertically integrated motion picture production company that acquires, develops, produces, and distributes independent motion picture content for worldwide consumption in theatrical, video on demand (VOD), foreign sales, and through other various media devices.
In 2015, the company acquired assets of Seven Arts Entertainment, producer of motion pictures featuring top Hollywood stars including John Goodman, Ving Rhames, Burt Reynolds and Tim Robbins.
Propelling the company forward is its Growth by Acquisition strategy. The company is dedicated to the purchase of legacy film libraries, the overall resolution upgrade to 4K, and the re-monetizing of VOD streaming platforms across the internet with new film content. The Movie Studios’ latest releases are available on Showtime, Comcast and Amazon Prime.
The company’s revenue stream is powered by its digital business model, which includes motion picture aggregation and distribution, intended to create a direct server access platform of its content with “geo-fractured” territories for worldwide distribution.
The innovative production approach of the company is to film motion pictures in ten “chapters” and then edit them together to create the completed film. The chapters will be released via The Movie Studio’s App, currently available in the Apple App Store and the Google Play Store. These ‘MovieSodes’ create a stickiness to the App as a recurring revenue model.
In addition, the vertical integration of the company’s “Watch our Movies, Be in our Movies!” and “Everyone’s A Star” digital uploads are driving profitability. Users can upload a video, attach a thumbnail backdrop, download lines, submit their audition to the company for review by producers at The Movie Studio Inc. and be entered into consideration for a part in a movie.
As cord cutting becomes more common, streaming devices become more sophisticated and bandwidth increases, VOD has the potential to scale significantly. The commercial VOD technology now owned by The Movie Studio Inc. has efficient means of distribution, with the goal of increasing overall revenues for all parties in the motion picture production and distribution channels.
The technology exponentially improves upon the physical copy’s distribution format and eliminates piracy, revenue loss from copying, and video manipulation. The technology is also projected to increase revenues for producers and the related companies and could generate significant future re-occurring revenue for The Movie Studio Inc.
As major Corporations businesses shift to accommodate the market and new conditions globally leading some speculate that Hollywood will accelerate towards a streaming-only future ahead of schedule. Disney took steps in that direction when it recently released Frozen 2 (http://ibn.fm/tnKnG) on its Disney+ streaming service three months early, and moved up the digital release of Star Wars: The Rise of Skywalker (http://ibn.fm/CrkGJ). Now, Universal is making three of its movies (http://ibn.fm/v1L9g) available for on-demand viewing while they’re still playing in theaters… the ones that are still open, anyway. By the end of the week, The Invisible Man, The Hunt and Emma will be available to rent on digital platforms for $19.99 for a 48-hour window”. The implications for the future of the Movie Studio are obvious.
Further driving the company’s bottom line is the fact that The Movie Studio Inc. is the only major independent studio that manages its own in-house marketing and distribution department.
For more information, visit the company’s website at www.TheMovieStudio.com