- App will allow company executives to monitor shareholders’ trading behavior from any location
- Platform enables diverse account management capabilities, including ability to build contact profiles on shareholders, track outstanding warrants and shares, manage social media & news campaigns remotely
- Online modes of connecting with investors have become especially relevant in wake of COVID-19 pandemic
SRAX (NASDAQ: SRAX), a digital marketing pioneer focused on providing consumer data management services, has recently launched a new app for its investor intelligence platform, Sequire. Sequire, which enables companies to monitor their shareholders’ buying and selling behavior and interact with them through a number of digital mediums, has seen a rapid gain in adherents following the onset of the COVID-19 pandemic, which has caused demand for virtual investor relations platforms and services to skyrocket. Now through the launch of its proprietary mobile application, Sequire will allow CEOs & CFOs of public companies to monitor their investors’ trading behaviors anywhere they go.
The application, which is available to download for free on the App Store and Google Play, includes many of the features which have been popularized through the Company’s existing service. Subscribers will now be able to gain insights on their shareholder’s trading activity, analyze market-maker activity within their listed equities through the use of level 2 trading data and even turn real-time conference visitor data into targeted cross-channel ads. The app will also provide users with a business card scanner, enabling executives to quickly scan business cards to save and organize contact information from people they meet.
“We are thrilled to launch the Sequire mobile app enabling our clients to now monitor their investors’ behaviors and their contributions anytime and anywhere,” says SRAX CEO and founder Christopher Miglino (http://ibn.fm/p5v1M). “We’ll also be launching more exciting mobile features in the next few months, so stay tuned.”
Investor relations functions have increasingly gone digital as companies find themselves unable to meet with their investors in person. Hundreds of investor conferences across the world have been moved to virtual platforms while webinars have gained in popularity—the latter medium allowing presenters to target and reach far wider audiences than ever before. However the shift to digital mediums has been juxtaposed against record trading volumes and market volatility, with monthly equity transactions hitting historic highs across a multitude of global stock exchanges in the first quarter (http://ibn.fm/iUh0A). As investors have sought to gain greater clarity on corporate prospects during these uncertain times, virtual IR platforms such as SRAX Inc’s Sequire have found themselves in greater demand than ever before.
For more information, visit the company’s website at www.SRAX.com.
NOTE TO INVESTORS: The latest news and updates relating to SRAX are available in the company’s newsroom at http://ibn.fm/SRAX