- “Harvard Business Review” article notes independent workers are looking for place, routines, purpose, people
- As gig economy grows worldwide, these strategies are increasingly relevant
- SHRG opportunity “about what you do, who you do it with, and how it aligns with your purpose”
In an economy becoming more and more reliant on gig workers, or independent contractors, Sharing Services Global Corporation (OTCQB: SHRG) has designed an opportunity that offers what a “Harvard Business Review” study notes are the four top connections these independent workers are looking for (http://ibn.fm/NJUli).
To learn what it takes to be successful in independent work, the magazine conducted an in-depth study of gig workers. “We found remarkably similar sentiments across generations and occupations,” the article reported. “All those we studied acknowledged that they felt a host of personal, social, and economic anxieties without the cover and support of a traditional employer — but they also claimed that their independence was a choice and that they would not give up the benefits that came with it. Although they worried about unpredictable schedules and finances, they also felt they had mustered more courage and were leading richer lives than their corporate counterparts.
“We discovered that the most effective independent workers navigate this tension with common strategies,” the article continued. “They cultivate four types of connections — to place, routines, purpose, and people — that help them endure the emotional ups and downs of their work and gain energy and inspiration from their freedom. As the gig economy grows worldwide, these strategies are increasingly relevant.”
Not coincidentally, these connections lie at the heart of what Sharing Services offers its global workforce of independent contractors, which it calls Elepreneurs, or elevated entrepreneurs. “People often think about money as ‘stuff,’” SHRG notes. “And there’s nothing wrong with a nice house and a nice car. But financial happiness is about so much more than what you have. It’s about what you do, who you do it with, and how it aligns with your purpose” (http://ibn.fm/Okble).
The growing company — SHRG recently released is FY 2020 financial report, which noted a 53% increase in revenues (http://ibn.fm/ctcOb) — provides each Elepreneur with easy set-up options, step-by-step training, and a complete virtual system that includes a phone app, web system, and automated free-sampling program, all designed to succeed in today’s world of social media and online interaction.
“Our conclusion is that people in the gig economy must pursue a different kind of success,” the Harvard Business Review article said, “one that comes from finding a balance between predictability and possibility, between viability (the promise of continued work) and vitality (feeling present, authentic, and alive in one’s work). Those we interviewed do so by building holding environments around place, routines, purpose, and people, which help them sustain productivity, endure their anxieties, and even turn those feelings into sources of creativity and growth.”
Sharing Services appears to be perfectly positioned to offer the ideal opportunity to independent workers looking for place, routine, purpose and people. Publicly held, the company is dedicated to maximizing shareholder value through the acquisition and development of innovative companies, products and technologies in the direct-selling sector and other industries. The Sharing Services combined platform currently leverages the capabilities and expertise of various companies that market and sell products direct to the consumer through independent contractors. Two of its primary divisions include Elevacity Holdings LLC., the parent of its wholly owned subsidiary Elevacity U.S. LLC, a health and wellness products company, and Elepreneurs Holdings LLC., the parent of its wholly owned subsidiary Elepreneurs U.S. LLC, a sales and marketing company based on utilization of independent contractor distributors who sell the Elevacity product line.
NOTE TO INVESTORS: The latest news and updates relating to SHRG are available in the company’s newsroom at http://ibn.fm/SHRG