- Growing use of technology, social media and increased interest in gig-economy opportunities create significant changes in direct marketing space
- Stigma of work-from-home jobs has shifted radically in 2020
- SHRG operates through a business model primed and ready to meet the challenges of the current cultural shift
The last few years have seen a great deal of change in the direct-selling industry. Sharing Services Global Corporation (OTCQB: SHRG), a company specializing in the direct-selling industry and network marketing, has risen to the challenge by providing high-quality products and elevating its independent contractors.
A recent article in Direct Selling News, titled “A Lifetime of Change In One Decade,” emphasizes the use of technology, social media and increased interest in gig economy opportunities as being key factors to shifts in how direct selling and network marketing function (http://ibn.fm/MaxFV).
All of these changes have provided an avenue for companies such as Sharing Services to step up and lead the way.
“The direct-selling space is evolving from the days when it was sort of a niche way to do business,” states securities analyst Doug Lane in the article. “Given advancements in technology and social selling, direct selling is becoming more mainstream.”
The stigma of work from home jobs has shifted significantly in recent years, with the current pandemic fueling that trend. “The fast-moving coronavirus pandemic has forced millions of Americans to work from home, with no immediate end in sight,” noted a recent NBC News article (http://ibn.fm/UBLzw). “Dates for when employees will return to office buildings move later and later or remain uncertain for many companies. On Tuesday, Twitter told its employees that many of them will be allowed to work from home in perpetuity, even after the pandemic ends. The move signaled a growing shift in attitudes in certain industries toward remote working — a change that could have lasting implications.”
The events of 2020 have catapulted changes to the culture that will significantly affect the direct-selling and work-from-home spaces. SHRG’s business model melds together three keys to success that benefit from this shift and that position the company to meet the challenges and opportunities resulting from these cultural shifts. Those keys are:
- Elevating home-based entrepreneurs
- Generating organic growth
- Creating independent business leaders
SHRG believes strongly in partnering with entrepreneurs, equipping them with training and quality resources to support and boost their success. The company refers to these individuals as Elepreneurs, or an elevated entrepreneur. This network of home-based entrepreneurs is growing internationally, now numbering more than 25,000 globally. This consistent growth is in large part because of the company’s strong online training, mentorship and network system.
Sharing Services companies are not simply selling a product, the company is inviting entrepreneurs to join a community that uplifts and trains for success. Through its two wholly owned subsidiaries — Elepreneurs US LLC and Elevacity Global US LLC — SHRG offers services and products to elevate the lives of entrepreneurs and their customers.
Elepreneurs are encouraged to join a movement that aligns with purpose. This is a direct call to all those who are searching in the gig economy for something more than just a paycheck. SHRG is providing the opportunity for individuals to become independent business leaders in charge of their own future, their own schedules, and their own happiness. In essence, Sharing Services is offering happiness, freedom and purpose to those who are tired of selling their time for nothing more than a paycheck. They are addressing a need in America’s culture as people in 2020 access what they find important in life and begin to make changes that align more toward their individual values.
For more information, visit the company’s website at www.SHRGInc.com.
NOTE TO INVESTORS: The latest news and updates relating to SHRG are available in the company’s newsroom at http://ibn.fm/SHRG
