- License essential to company’s plans to launch in one of world’s largest direct-selling markets
- SHRG honored to expand the Happy Co. into the country of South Korea
- Expansion into South Korea marks significant start to global expansion plans, sets the stage for growth in both U.S. and Asia
Sharing Services Global (OTCQB: SHRG) has obtained a direct-selling license in South Korea (https://ibn.fm/4AJvq); the license represents a key piece of the company’s plans to launch in that country, the third-largest, direct-selling market in the world.
“We will be announcing additional products and services as this launch is planned in the near future, but for now, we are very pleased to share this exciting news,” said SHRG CEO John “JT” Thatch. Sharing Services’ strategic Asia Expansion Plan comes at an ideal time for the company, as SHRG just unveiled a new brand identity as the Happy Co. earlier this year.
The rebranding features a look and design meant to help its partners and customers “recall happiness and reflect on the importance of family and community in their lives” (https://ibn.fm/zi3ic). Every element of the new brand identity has been deliberately chosen to create, strengthen and maintain the pleasant feelings that already represent the company through its unique blend of proprietary products.
“The Happy Co. is not just a name; it is the best descriptor of our mission,” said Bo Short, CEO of SHRG subsidiaries Elevacity Holdings LLC and Elevacity International Holdings LLC. “It directly mirrors our values and purpose of sharing happiness through products and experiences that elevate lives. Our brand partners and our customers live this experience every day. This new branding is an important step as we begin our global expansion in 2021. It connects perfectly to our enhanced business platform and ever-growing ecosystem of products.”
“We are honored to have the opportunity to expand the Happy Co. into the country of South Korea,” Short continued. “We are excited for our global family of brand partners and their ability to connect our business platform to entrepreneurs and customers in the great country of South Korea.”
The expansion into South Korea “marks a significant start to our global expansion plans and will set the stage for growth both in the U.S. and in Asia simultaneously,” stated SHRG director Fai Chan. “We are glad to have a local Korean team that has tremendous experience both in South Korea and in the direct selling space to head up our expansion efforts in guiding the company to achieve greatness and success in the right way.”
More details about the company’s plans to launch in South Korea will be forthcoming, as SHRG prepares pre-launch activities in the coming weeks.
Sharing Services Global Corporation, formerly Sharing Services Inc., is a publicly traded company dedicated to maximizing shareholder value through the acquisition and development of innovative companies, products and technologies in the direct-selling sector and other industries. The Sharing Services combined platform currently leverages the capabilities and expertise of various companies that market and sell products direct to the consumer through independent contractors.
NOTE TO INVESTORS: The latest news and updates relating to SHRG are available in the company’s newsroom at http://ibn.fm/SHRG