- Eat Well Group, through its majority-owned portfolio company, Amara Organic Foods, will start stocking in Loblaws stores across Canada
- This move strengthens Amara’s retail footprint as it focuses on accelerating its omnichannel sales distribution strategy and continued growth across various channels
- Eat Well Group projects $100 million in revenue for 2022, and the Loblaws distribution deal will play a key role in attaining this goal
- The company is also confident that this move, coupled with other investments made over the 2021 financial year, will allow it to capitalize on the infant nutrition market, which is estimated to reach $109 billion by 2027
Eat Well Investment Group (CSE: EWG) (OTC: EWGFF) announced that Amara Organic Foods will now be stocking in Loblaws stores across Canada. Amara is Eat Well Group’s majority-owned portfolio company and one of the fastest-growing baby food brands in the United States. It prides itself in an extensive line of plant-based food products.
Having posted incredible growth over the past year, Eat Well Group’s management has attributed it to the global trend of consumers opting for nutritious plant-based foods to complement their everyday lifestyles. They have also attributed this growth to the baby foods being 100% organic and with excellent taste (https://ibn.fm/M3eG8).
Distributing these products to Loblaws locations across Canada strengthens Amara’s retail footprint. This is being executed as the company focuses on accelerating its omnichannel sales distribution strategy and continued growth across natural health food stores, traditional big-box retailers, and e-commerce.
“We are incredibly excited to see Amara add another premier distribution point in Loblaws, one of Canada’s most well-known and established grocery stores,” noted Marc Aneed, the Director and Chief Executive Officer (“CEO”) of Eat Well Group.
Loblaws has over 2,400 locations across Canada and is currently one of North America’s leading grocery and pharmacy chains. Established in 1919, it has a heritage and a history that Amara can tap into and a market share that Eat Well Group can benefit from going forward.
As of December 12, 2021, Eat Well Group projected $60 million in final revenue for 2021. For the 2022 financial year, the company is projecting approximately $100 million in revenue, and this distribution deal with Loblaws will play an integral role in attaining this goal.
Eat Well Group is determined to see Amara become a household name as it continues to disrupt legacy baby and toddler food brands rapidly. By 2027, the infant nutrition market is projected to be valued at over $109 billion. Eat Well Group plans to capitalize on this growth.
Throughout 2021, the company made strategic acquisitions and investments, in addition to the research and development of its product line. It is confident that going into the new year, these investments will pay off and be integral to its growth in both revenue and market share. Additionally, these investments will allow the company to capitalize on the growing infant nutrition market while stamping its position as the leader in the plant-based segment.
You can enjoy 15% off and free shipping on Amara Products using code: TASTETHEDIFFERENCE15 on www.AmaraOrganicFoods.com. (Offer valid until January 21, 2022).
For more information, visit the company’s website at www.EatWellGroup.com.
NOTE TO INVESTORS: The latest news and updates relating to EWGFF are available in the company’s newsroom at https://ibn.fm/EWGFF