- The explosion of AI in marketing is not a temporary wave — it marks a permanent shift in how businesses attract and retain customers
- ONAR Holding’s strength lies in its ability to combine centralized innovation with decentralized expertise
- In addition to building proprietary technology, ONAR is aggressively expanding through strategic acquisitions
The marketing industry is undergoing a seismic transformation, driven by the rapid advancement of artificial intelligence (“AI”), machine learning and data analytics. Traditional strategies are no longer sufficient in a world where consumers expect hyperpersonalized content, real-time engagement and seamless user experiences. In this era of digital acceleration, companies must adapt or risk irrelevance. ONAR Holding Corp. (OTCQB: ONAR) is embracing this challenge head-on, positioning itself as a leader in the reinvention of marketing through proprietary technologies, global reach and a forward-thinking acquisition strategy designed to reshape how marketing services are delivered to growth-stage and mid-market companies.
The explosion of AI in marketing is not a temporary wave — it marks a permanent shift in how businesses attract and retain customers. According to Grand View Research, the global AI in marketing market was worth approximately $20.45 million in 2024 and is expected to grow at a compound annual growth rate (“CAGR”) of 25% from 2025 to 2030 (https://ibn.fm/aCCWK). This surge is fueled by the growing need for automated decision-making, real-time data analysis and cost-efficient strategies that deliver high ROI. In addition, AI enables more accurate targeting, deeper customer insights, and greater scalability, all of which are critical for businesses looking to stand out in today’s competitive landscape.
The democratization of AI has also empowered smaller firms to compete with large corporations in digital arenas. A 2024 Verizon Business report found that 38% of small and midsize businesses are already leveraging tech tools for marketing, recruiting and customer service (https://ibn.fm/Me7fl). Furthermore, 76% of these businesses said social media has positively impacted their performance, underscoring the importance of tech-forward strategies even among more modest enterprises.
As the marketing space becomes increasingly saturated with automation tools and AI-driven platforms, only the most adaptable and innovative organizations will rise above the noise. This is the opportunity ONAR Holding is seizing. Founded in 2021, ONAR’s vision to acquire, develop and operate best-in-class, technology-first marketing businesses that deliver measurable results for growing companies (https://ibn.fm/VrfVl). The company has set itself apart by integrating cutting-edge technologies with human creativity to provide high-impact, performance-driven marketing solutions that are measurable, efficient and tailored to clients’ growth goals.
ONAR Holding’s strength lies in its ability to combine centralized innovation with decentralized expertise. The company operates through a global network of agencies spanning five continents and currently serves more than 45 client companies. This model allows ONAR to offer both the scale of a large holding company and the specialized insight of localized agencies, all underpinned by advanced technology.
One of ONAR’s most important innovations is its proprietary marketing intelligence platform, Cortex (https://ibn.fm/fHjhU). Developed through its internal technology incubator, ONAR Labs, Cortex leverages this technology to optimize campaigns, analyze customer behavior and generate actionable insights that boost ROI. The platform is designed to streamline workflows, cut costs, and help marketers make faster, more informed decisions. According to ONAR, Cortex is already demonstrating measurable improvements in client campaign performance and is slated to become a cornerstone of the company’s tech stack.
In addition to building proprietary technology, ONAR is aggressively expanding through strategic acquisitions. Recent moves include the acquisition of a major marketing tech company that is expected to double the revenues of ONAR’s key subsidiary, Storia (https://ibn.fm/yrJNV). These acquisitions are not only increasing ONAR’s market share and capabilities but also adding new AI tools, talent and client pipelines to the ONAR ecosystem. The company has made it clear that these acquisitions are part of a broader strategy to consolidate fragmented marketing service providers into a unified, tech-empowered network.
ONAR’s mission is rooted in the belief that the future of marketing lies in the fusion of data science and creative strategy. The company is focused on redefining how marketing services are delivered to growth-stage and middle-market companies by building a world-class infrastructure that offers scale, transparency and measurable outcomes. ONAR’s objective is clear: to become the go-to platform for businesses seeking smart, scalable and data-informed marketing solutions.
As businesses across sectors increasingly look to technology for a performance edge, ONAR Holding Corp. stands at the forefront of the martech revolution. With its innovative technologies, strategic acquisitions and global reach, ONAR is not only responding to the rapid changes in the marketing world, but also helping to shape them. For investors and companies alike, ONAR offers a compelling case as a new leader in an industry on the cusp of dramatic reinvention.
For more information, visit the company’s website at www.ONAR.com.
NOTE TO INVESTORS: The latest news and updates relating to ONAR are available in the company’s newsroom at https://ibn.fm/ONAR
