On the rare occasion when it rains in the Los Angeles area, people tend to escape indoors. Parents with kids in tow tend to head home, or to places like Giggles N’ Hugs (OTCQB: GIGL), a trio of award-winning restaurants in Southern California.
At Giggles N’ Hugs, fun and fare create a fitting pair. The restaurant operator brings together high-end, organic food for adults and active, cutting-edge entertainment for children in order to create a kid-friendly, adult-friendly and family-friendly atmosphere at its restaurants in the Westfield Mall on Santa Monica Boulevard, the Westfield Topanga Shopping Center in Woodland Hills, and the Glendale Galleria in Glendale.
Birthday parties are a very high-margin business for Giggles N’ Hugs, and when these parties fall on rainy days, the company experiences a notable amount of bookings. Parents who can no longer hold their kids’ parties in their backyards or an outdoor park often head to Giggles N’ Hugs on rainy days, creating a substantial sales spike for the company.
Giggles N’ Hugs’ restaurants are a draw for numerous reasons, weather-aside. At each of its restaurants, the company has created a pleasant environment where parents can relax and enjoy delicious, healthy food while their kids play to their hearts’ content. Along with high-quality menus made from fresh, local ingredients and filled with items like gourmet paninis, signature salads, thin crust pizzas and specialty coffees and smoothies, the company offers massive play spaces and endless activities for kids who are 10 years and younger. Among other offerings, the company’s restaurants also feature nightly entertainment (e.g. magic shows, concerts, puppet shows and face painting), premium children’s entertainers and hugely popular, themed party packages for parents who want to do something special for their kids.
Learn more by visiting www.gigglesnhugs.com
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