The NY Cannabis Insider conference was hosted at the Crowne Plaza, The Desmond Hotel, in Albany, New York, on September 25, 2024. The state’s premier cannabis event saw a great turnout of over 100 enthusiasts, entrepreneurs, marketers, traders, attorneys, and consultants, from throughout the cannabis industry.

The entry ticket covered all access to the all-day conference, happy hour and lunch, entry to the vendor fair, and offered wonderful opportunity to connect directly with leaders in the cannabis industry. Select vendors arranged for complimentary consultation sessions for attendees.

With evolutions imminent in the cannabis industry, the NY Cannabis Conference provided a powerful forum where thought leaders, giant investors, cannabis professionals, and traders could gather, interact, and discuss the new regulations, trends, upcoming technologies, and cover several points that will pave the way for the future of the cannabis trade. The conference also saw several new collaborations and alliances impacting different aspects of the cannabis industry.

Sponsors and vendors showcased their ideas and products and made important industry connections. Attendees got a chance to get their queries answered by the experts. 

Some industry topics that were discussed at length include:

• The state of NY cannabis
• How nationwide legalization could affect U.S. cannabis cultivation
• Branding via community
• Collaborating for success
• Opportunities for innovation in the medical market
• Playing devil’s advocate with medical market

The NY Cannabis Insider conference hosted panel discussions throughout the day listening, interacting, and sharing insights from all quarters ranging from current retailers including CAURD and SEE participants to AUCC/AUCP licensees, legacy operators, and more. Industry dignitaries graced the event presiding over the speaker sessions. They shared their wisdom and unique experiences on relevant topics that impact the cannabis industry.

To learn more about the conference, visit https://ibn.fm/45KLC. For more information, follow NY Cannabis Insider on LinkedIn for important industry news and event announcements.

Social media enthusiasts, strategists, content creators, and business owners, are all invited to attend the virtual Social Media Strategies Summit, Senior Level Marketing event. The event will be held from October 23, 2024, through October 25, 2024. Top industry leaders will be there to share detailed strategies for helping brands grow and succeed. The event will cover every aspect that affects a brand’s social media presence. Acknowledged professionals like Maya Wasserman and David Velez will address participants, with every session uniquely designed for an overall holistic approach.

Why Attend?

• Understand the fundamentals of groundbreaking strategies that provide success to a brand.
• Scrutinize the brand’s efficacy to stay competitive and relevant.
• Gain unique insights and expertise on a range of important topics.
• Access to cross-industry case studies.
• Learn how to understand and define your audience better.
• Make use of a variety of tools and resources to create relevant and fresh strategies time and again.

With more than 20 senior-level executive leaders as speakers, this forum aims to offer comprehensive and robust social media strategies. Industry experts such as Maya Wasserman (Sony), David Velez (Amazon Web Services), and Katie Yun (Nationwide) will offer key points to success.

The pre-summit will be held on October 23, where seasoned trainers Efri Dereje (Senior Marketing Manager at Gebeya) and Brenton Thomas (Founder of Twibi) will hold small-group 3-hour sessions and conduct workshops on content creation and GA4 and GTM. This pre-summit can be added to the general summit registration for an additional fee.

The Social Media Strategies Summit is virtual, allowing participants from across the globe to gather proficiency and boost their related businesses and services.

To learn more, please visit https://ibn.fm/SbZUp

• Israel-based security technology solutions company SuperCom Ltd. specializes in providing electronic monitoring (“EM”) technology and services to law enforcement and criminal justice agencies to provide them lower-cost alternatives to incarceration for low-risk offenders and other monitored individuals, such as domestic violence suspects
• SuperCom recently reported a contract win in a New York county it has not served previously, marking the latest evidence of product and service placement growth in the United States and Europe, including recent contracts in New York, Maryland, and West Virginia
• The company anticipates that fulfillment of the contract may lead to additional contract opportunities in neighboring communities not currently served by SuperCom
• Market analysts anticipate that the EM market sector will grow at a CAGR of 7.2 percent between now and 2028 to achieve a combined value of $2.3 billion in North America, Europe, and Latin America

As the market for electronic monitoring (“EM”) products and services grows within the public safety technology sector, EM technology innovator SuperCom (NASDAQ: SPCB) is experiencing increasing contract wins both in the U.S. and Europe.

SuperCom’s latest new contract announcement involves service to an undisclosed New York county government agency seeking the company’s advanced electronic monitoring solutions for more reliable public safety. It’s SuperCom’s first time providing service to that county. “We have been actively executing our strategy to expand our footprint within the US market, targeting key regions where our advanced electronic monitoring solutions can provide substantial value to government clients,” SuperCom President and CEO Ordan Trabelsi stated in a Sept. 18 news release (https://ibn.fm/Evk2D). “Given the nature of our industry, once we enter a new region with a first contract, it becomes easier to secure additional new ones in areas close by.” 

Analysts at research agency Markets and Markets predict the global public safety and security market will grow from $520.8 billion this year to $878.2 billion within the next five years at a CAGR of 11 percent, driven by threats such as crime and terrorism (https://ibn.fm/FXrc1).

Earlier this year, digital magazine The AI Journal reported on Research and Markets’ more specific sector forecast — EM market growth from $226 million in Europe, $1.3 billion in North America, and $76 million in Latin America to a combined value of $2.3 billion by 2028 at a CAGR of 7.2 percent (https://ibn.fm/NaZln).

That report notes that the average daily caseload of monitored individuals in Europe, North America, and Latin America amounted to about 64,000, 518,000, and 130,000, respectively, last year and are expected to increase to 94,000 in Europe, 680,000 in North America and 239,000 in Latin America by 2028. 

SuperCom’s PureSecurity suite is a comprehensive public safety solution that leverages advanced 21st-century technology to monitor the movements of convicted criminals, suspects, and drug treatment participants, tailored to the needs of the company’s clients.

The EM solution allows individuals considered low-risk to society to be reintroduced to normal societal situations, such as work and family interactions, while also allowing criminal justice officers the flexibility of seeking lower-cost solutions than incarceration where appropriate. 

EM solutions have also been shown to help reduce recidivism and, through renewed social interactions, to increase positive behaviors. 

“Our calculations suggest that the social benefits stemming from EM are about seven times larger than the fiscal savings associated with reduced prison expenditures, implying that the welfare gains from EM could be much greater than previously acknowledged,” research analysis published by the Journal of Public Economics earlier this year states (https://ibn.fm/cezuI).

For more information, visit the company’s website at www.SuperCom.com.

NOTE TO INVESTORS: The latest news and updates relating to SPCB are available in the company’s newsroom at http://ibn.fm/SPCB

• The dual focus on battery minerals and gold presents unique opportunities and challenges for Canada-based mining companies.
• Renforth Resources is emerging as a noteworthy player in both the gold and battery-mineral spaces.
• The company is actively advancing efforts through exploration activities.

Canada has long been recognized as a mining powerhouse, with its vast natural resources playing a crucial role in the economy. Among these resources, gold and battery minerals are gaining prominence as global demand surges. Renforth Resources (CSE: RFR) (OTCQB: RFHRF) is an active mineral-exploration company engaged in mining’s growing exploration and development space.

The rise in electric-vehicle production and renewable-energy technologies has led to an increased focus on battery minerals, such as nickel, copper and cobalt, while gold remains a key asset in times of economic uncertainty. This dual focus presents unique opportunities and challenges for mining companies across the country.

The demand for gold has traditionally been driven by its status as a safe-haven investment, especially during economic downturns or geopolitical instability. Canada, with its rich deposits and stable mining regulations, has positioned itself as a favorable jurisdiction for gold mining. In 2022, Canada produced approximately 204 metric tons of gold, making it one of the top producers globally (https://nnw.fm/eyRiF).

In parallel, the battery-minerals sector is experiencing explosive growth, primarily fueled by the global shift toward electric vehicles (“EVs”) and renewable-energy solutions. The International Energy Agency (“IEA”) projects that demand for minerals used in batteries could increase up to 30 times by 2040, creating a substantial opportunity for mining companies (https://ibn.fm/YViCd). Canada’s geological diversity means it is home to significant deposits of these essential minerals, including nickel and copper, which are critical for the next generation of energy-storage technologies.

Amid these trends, Renforth Resources is emerging as a noteworthy player in both the gold and battery-mineral spaces. Based in Ontario, the company is strategically positioned to capitalize on the growing demand for these resources. Renforth has focused its efforts on expanding its mining operations and exploring new opportunities in both sectors.

Renforth’s flagship project, the Parbec Gold Project, is located in the world-renowned gold-mining region of Malartic. This project holds a significant indicated near-surface gold resource, accompanied by additional inferred ounces. Renforth has been actively advancing exploration efforts, aiming to further expand this resource through additional drilling and exploration activities. The company is committed to utilizing sustainable mining practices, ensuring minimal environmental impact while maximizing resource extraction.

In addition to gold, Renforth Resources is exploring opportunities in battery minerals. The company is investigating large-scale multi-metals occurrence in the same region, recognizing the growing demand for contained critical minerals such as nickel, copper and cobalt. By diversifying its portfolio to include both gold and battery minerals, Renforth aims to create a robust business model that capitalizes on the strengths of both markets. The company is well on its way to becoming a significant contributor to Canada’s mining industry.

Renforth holds a dominant brownfield land position south of the world-class Cadillac-Larder Lake Fault in the prolific Cadillac and Malartic mining camps of Quebec’s Abitibi. Offering exposure to gold, zinc, nickel, copper, cobalt and more, including the presence of lithium which Renforth has not discovered the source of, Renforth’s land position encompasses several areas of interest. 

For more information about the company, visit www.RenforthResources.com.

NOTE TO INVESTORS: The latest news and updates relating to RFHRF are available in the company’s newsroom at https://ibn.fm/RFHRF

The 420 Expo (https://www.420expo.com/) recently concluded its third annual three-day event series with over 14,000 cannabis enthusiasts making their way to the New Jersey Convention and Exposition Center, in Edison, September 13-15, 2024.

Presented by Wakit Grinders (https://wakitgrinders.com), the B.Y.O.C. (bring your own cannabis) public event featured access to a large variety of cannabis-friendly vendors and dispensaries, cultivators, CBD businesses, accessories, and beverages, clothing and apparel, jewelry, art, food trucks, celebrity guests, glass blowers and lots of other brands and products. Guests had the opportunity to attend a variety of seminars and engage with canna-focused nonprofits and advocacy groups, as well as learn more about expungements, cannabis industry employment opportunities, and much more. Attendees were also able to experience a massive outdoor consumption area, music, and numerous curated food trucks.

The event also featured the inaugural 420 Expo Cannabis Cup, produced by High End Events. The 420 Expo Cannabis Cup was the first statewide compliant cannabis competition. Some of the state’s premier cultivators entered their favorite strains and products in six different categories. The judge’s kits were available for a limited time at both HoneyGrove Dispensary and NJ Leaf in Freehold to consumers to purchase and then vote on their favorites. The results were revealed on the main stage at an awards ceremony Saturday.

Your inaugural 420 Expo Cannabis Cup winners are: 

Indica

• 1^st, Full Tilt Frost – Donkey
• 2^nd, Garden Greens – Blueberry Cruffin

Hybrid

• 1^st, Garden Greens – Grape Junky
• 2^nd, Brighterside Farms – Free Mac 

Sativa

• 1^st, Clade 9 – J1 
• 2^nd, Garden Greens Super – Lemon Haze 

Non-Infused Pre-Roll

• 1^st, Hillview Farms – White Truffle 
• 2^nd, Hamilton Farms – Night Charmer

Infused Pre-Roll

• 1^st, Mudd Bros – Melon Bomb x KW #11
• 2^nd, Acreage/Superflux – Red Carpet Runtz 

Vapes

• 1^st, Timeless – Jungle Punch
• 2^nd, MPX – Marmalade Ro

“As a community effort, our vision became a reality through the tireless efforts of the area’s cannabis industry thought-leaders and influencers,” says J. Handy, Director of Three Expo Events and co-creator of the 420 Expo. “Our team appreciates all of the hard work done by the High End Events team of Bobby and Bailey Nuggz of High End Events, along with 420 Expo Cup participating dispensaries NJ Leaf and HoneyGrove. We made lots of new friends over the weekend and we can’t wait to see what the future holds.”   

“Thank you to everyone who came out to enjoy a special weekend filled with music, munchies and Mary Jane,” says Dan Davis, Director of Operations for Three Expo Events and co-creator of the 420 Expo. “The feedback and love from both attendees and exhibitors is overwhelming, to say the least. We’re proud to produce this event for the Jersey market and we will continue to do our part to remove the stigma against marijuana by promoting information and legal products that advance this growing industry.”

Notable guest appearances included stars from “The Sopranos,” Vincent Pastore (“Big Pussy”), Federico Castelluccio (“Furio”) and director and reality tv guest Danny Provenzano at the Bada Bloom booth, as well as Clerks star Brian O’Halloran; former WWE champion and UFC fighter, the “Super King of Bros,” Matt Riddle; and “Real Housewives of Jersey” personality, Frank Catania, Sr. at the Dispensaries of New Jersey booth.

Attendees were also able to take advantage of a full schedule of seminars featuring top educators and speakers from around the country, a slate of entertainment featuring stellar musicians on the main stage, daily “Paint & Puff” and “Craft & Chill” sessions from NJ Garden State of Mind, Anja Dispensary and Meesh’s Goods, silent disco, “Joint Rolling” competitions, stoner karaoke and nightly after parties featuring top DJ’s such as Drewski (Hot97 and “Love & Hip Hop New York”).

The 420 Expo is scheduled to return to New Jersey, September 12-14, 2025.

Brands, products, and services targeting medicinal and recreational cannabis users can inquire early about exhibitor/vendor opportunities and secure coveted placements in front of thousands, by requesting a sales kit at https://420expo.com/exhibit. For additional information visit https://420expo.com.

Follow “420 Expo” on Instagram, X/Twitter and Facebook @the420expos.

Receive Early Alerts For The 420 Expo in 2025 at https://420expo.com

ABOUT 420 EXPO:

420 Expo is the largest consumer-based cannabis event in New Jersey. Presented by Wakit Grinders, the third annual event series took place on September 13-15, 2024, and featured over 100 cannabis-related vendors, food trucks, celebrity appearances, live music, seminars, B.Y.O.C. (bring your own cannabis), interactive and immersive experiences, and more. The 420 Expo, the “Ultimate Smoke Sesh,” will return to New Jersey in 2025, September 12-14.

On-site sales of any sort of marijuana or THC is not permitted. In accordance with New Jersey state and local laws, attendees are able to legally consume their own stash in a dedicated outdoor consumption area.

Cannabis industry brands and services, as well as vendors with appealing and ancillary products can inquire about exhibitor/sponsorship opportunities and placement in front of thousands by requesting a sales kit at sales@3xevents.com.

Follow “420 Expo” on Instagram, X/Twitter, and Facebook @the420expos.

Media Contact: Alvin Woods, alvin@themediamodel.com

DGE’s 5th Human Factors Engineering & Usability Studies Congress will be held October 23-24, 2024, in Philadelphia, PA. A live-streaming option is also available. Experts across the pharma, medical device and healthcare spectrum will share the latest insights on improving user experience through innovative designs of Medical Devices, IFUs and Combination Products, while maintaining regulatory compliance and cross-functional team performance.

The summit is hosted by Dynamic Global Events (“DGE”), an event company that organizes B2B events for life science companies. DGE offers the members of the biopharma, healthcare, technology, engineering, and medical device industries, a robust forum for discussion and collaboration.

The event will focus on the technical expertise, regulatory compliance and teamwork skills to create exemplary product designs.

Major topics include:

• Reviewing the entire design process to ascertain where HFE intervention is needed
• Utilizing Artificial Intelligence and LLMs
• Avoiding redundant testing by intelligently using data
• Applying non-traditional data and resources for optimal results
• Determining the best way to achieve balance in validation testing
• Improving compliance for outreach to IRBs

After registration and a networking breakfast, the event starts with the chairman’s opening remarks. This will be followed by a keynote session by the esteemed Hanniebey Wiyor, Human Factors Regulatory Reviewer, FDA. The session will explore ways to gain a clear vision using risk assessment of medical devices in human factors regulatory submissions. Attendees can connect with industry leaders and interact with peers during the networking session breaks.

To learn more, please visit https://ibn.fm/YwTFB.

• The initial phase of the 2024 drilling program, held in July, hit multiple high-grade intercepts over 2,198 meters at the company’s flagship Thundercloud property in Ontario.
• Assay results confirmed the high-grade mineralization discovered in 2022 and 2023 to the east of the Pelham Zone, and the presence of a strong gold system on the property.
• Consistent high-grade mineralization was intercepted, between 5 to 8+ g/t and going as high as 24.53 g/t, at less than 100 meters below the surface.
• The fall drilling campaign is set to commence before the end of September.

Dynasty (TSX.V: DYG) (OTC: DGDCF), a Canadian mineral exploration company currently focused on gold exploration in North America with projects located in the Manitou-Stormy Lake greenstone belt in Ontario and the Midas gold camp in Nevada, released assay results for the initial phase of the 2024 drill program at its flagship Thundercloud property. Held in July, phase one of the 2024 drill program comprised 2,198 meters for Thundercloud, which is located in one of the most prolific mining areas in North America – in the Archean Manitou-Stormy Lakes Greenstone belt, 47 kilometers southeast of Dryden in northwestern Ontario.

According to a company press release, the goal of the July drilling campaign was to test extensions for eastern and western limits of the already defined mineralization (https://ibn.fm/tIJDH). The drilling campaign successfully intersected high-grade gold mineralization of 5.13 g/t over 18 meters (from 97.5m to 115.5m), including 9.3 g/t over 4.5 meters and numerous 5 to 8+ g/t over 1.5m in hole number TC24-02. Most holes were shallow within 200 meters of surface.

Assay results for an additional 30 meters are still pending, but results so far confirm the existence of high-grade mineralization discovered in 2022 and 2023 extending to the east of the Pelham Zone, with consistent high grade mineralization between 5 to 8+ g/t and going as high as 24.53 g/t, at less than 100 meters below the surface. The results confirm the existence of a strong gold system on the property, favorable for more gold discovery during upcoming drill programs.

The drilling program also intersected broad zones of lower grade gold mineralization, with grades up for 1.73 g/t from 25 meters below surface with intercepts between 50 and 136 meters in length.

Highlights of the July 2024 Drilling Campaign

• Hole TC24-02:

10.62g/t over 1.5m between 100.5m and 102m

24.53 g/t over 1.5m between 112.5m and 114m

• Hole TC24-04:

13.29 g/t over 1.5m between 169.5m and 171m

8.73 g/t over 1.5m between 172.5m and 174m

• Hole TC24-11:

6.23 g/t over 1.5m between 196.5m and 198m

5.54 g/t over 1.5m between 202.5m and 204m

• Hole TC24-13:

5.6 g/t over 1.5 m between 93m and 94.5m

6.69 g/t over 1.5m between 94.5m and 96m

• Hole TC24-14:

1.25 g/t over 9m between 49.5m and 58.5m

“Since our first drill program on Thundercloud in 2022, July of 2024 drilling continued to intersect broad zones of near-surface mineralization with extensive high-grade intervals in most holes. This demonstrates the richness of the gold system on the property for potentially high-grade and bulk-tonnage mineralization,” said Ivy Chong, President and CEO of Dynasty Gold.

The July campaign results further establish the continuity of mineralization at Pelham over a strike length of 450 meters and at 150 to 200 meter depth. Overall, three holes were drilled 300 meters west of Pelham, in an area with historic exploration pits and historic drilling that reported intercepts of up to 30.6 grams over 0.77 meters. However, no significant mineralization was intersected in these holes, which is likely because of their location within footwall of the north dipping mineralization.

With more than sufficient funding for its 20024 and 2025 exploration programs, Dynasty Gold is now set to commence fall drilling at the Thundercloud property, before the end of September, to test the remaining 90% of the property untested by drilling. This area has huge potential for more gold discovery. “During the fall exploration program, we will continue to drill to expand Pelham Resource along strike and at depth, simultaneously expand our footprint to the remaining untested 90% of the property,” Chong said.

For more information about the company, visit www.DynastyGoldCorp.com, and see its Investor Presentation at https://ibn.fm/WR6yZ.

NOTE TO INVESTORS: The latest news and updates relating to DGDCF are available in the company’s newsroom at https://ibn.fm/DGDCF

• California’s recent minimum wage hike to $20 per hour has already driven many restaurants out of business
• Nightfood Holdings is capitalizing on this shift by diversifying with the acquisition of Future Hospitality Ventures
• Future Hospitality Ventures is an early entrant in the burgeoning Robotics-as-a Service market as billions of dollars shift from labor to automation in the coming years

The recent and unprecedented increase in California’s minimum wage for foodservice workers has forced every restaurant and hospitality business statewide to evaluate their future existence and viability.

Acquisition and development company Nightfood Holdings (OTCQB: NGTF), a pioneer in the sleep-friendly nighttime snack market, identified the opportunity created by the radically shifting landscape, and invested aggressively into automation technologies. This move positions Nightfood at the intersection of service and cutting-edge technology, reflecting an immediate industry shift towards automation as a necessity for survival.

In April, the new minimum wage law went into effect, mandating paying at least $20 per hour to employees of limited-service restaurant chains with at least 60 locations nationwide. The wage hike is a very real problem for companies already on the edge. Consider Rubio’s Coastal Grill, which closed 48 underperforming restaurants in California in response.

In addition high-flying industry darling Shake Shack (NYSE: SHAK) made the shocking decision to immediately shutter six restaurants in California because the mandatory jump in hourly pay made it impossible for those locations to provide acceptable returns to shareholders.

The Rise of Robotics

In the relentless battle for survival, there’s currently an “adapt or die” environment. Companies like McDonald’s and Shake Shack are adapting by seeking solutions such as self-service order kiosks, robotic servers and food prep automation.

This shift isn’t just a long-term maximization strategy; it is an immediate survival necessity. These operations need to move away from expensive and unpredictable human labor.

Nightfood understands this harsh reality and took decisive action in acquiring Future Hospitality Ventures. This bold move reflects the company’s commitment to aggressively identify and exploit explosive market trends in the hospitality, food services and consumer goods sectors.

Future Hospitality Ventures saw the writing on the wall, launching its automation and robotics solutions in California before the minimum wage increase. The acquisition gave Nightfood an early start on this massive opportunity. “Incorporating Future Hospitality’s advanced AI-enabled robotic solutions positions us at the forefront of innovation in the hospitality sector at this critical point in time,” said Sonny Wang, newly appointed chief executive officer of Nightfood, when discussing the acquisition.

According to Hoovers, a story in the Wall Street Journal reported that some fast-food restaurants were laying off people before the new law even went into effect on April 1, 2024. They also can and do slash benefits to control margins. Other ways restaurants have tried to offset the rising cost are to eliminate overtime and tap the brakes on any new restaurant development.

This is a simple matter of the laws of survival. Restaurants, which are constantly bombarded with criticisms about smaller portions and higher prices, must manage despite radical landscape changes that are out of their control.

And there’s a trickle-down effect. For instance, an Associated Press story alerted readers to California schools having labor crisis when it comes to cafeteria workers since the minimum wage increase went into effect.

Automation isn’t something that’s just nice to have, and this is not expected to be a slow and gradual evolution; restaurants simply have no choice but to embrace automation as a lifeline to avoid going out of business.

Innovating for the Future

Nightfood’s strategic expansion into automation is a response to the challenge faced by the hospitality and foodservice industry, factors which drive operational costs out of the black and into the red. The company’s focus on acquiring Future Hospitality Ventures and wholesale packaging supplier CarryOutSupplies underscores its commitment to capitalizing on powerful industry trends.

The significant benefits offered by robotics are both company-facing and consumer-facing. By automating tasks like food preparation and order processing, businesses can improve efficiency, reduce errors, and maintain service quality while navigating the financial and labor pressures.

The evolution of automation technologies enables businesses to survive this current labor crisis long enough so that they may thrive in the future and capitalize on long-term growth opportunities. Make no mistake, this has all the makings of an extinction event.

Nightfood’s focus on robotic automation puts the company at the heart transfer of billions of dollars of expenditures from labor to automation.

Navigating Challenges and Opportunities

The recent changes in California’s labor laws highlight the complex interplay through operational viability. While the subject of opportunity cost weighs heavily on these industries, the embrace of automation is simply no longer optional.

Nightfood is offering solutions for companies that must adapt or face obsolescence. By investing in robotic automation and packaging solutions, NGTF is aggressively taking advantage of an opportunity to shape the future of the food service and hospitality sectors.

For more information, visit the company’s website at https://nightfood.com/.

NOTE TO INVESTORS: The latest news and updates relating to NGTF are available in the company’s newsroom at http://ibn.fm/NGTF

• SOBRsafe, developer of advanced alcohol detection and monitoring technology, has, after its recent expansion into the behavioral health market, already secured 35 new customer accounts year-to-date
• The company recently unveiled a national campaign targeting more than 45,000 behavioral health decision makers across the country
• The campaign is now expected to significantly build the SOBRsafe brand, grow demand and increase the company’s market share

SOBRsafe (NASDAQ: SOBR), the developer of advanced transdermal alcohol detection and monitoring technology, has made substantial progress in 2024. The company has secured 35 new customer accounts this year, a substantial increase over 2023. The success followed the company’s late 2023 decision to focus on the behavioral health market.

“We first entered our core market of behavioral health in Q4 2023, where our technology is re-inventing the continuum of care by reducing redundancy, eliminating paper trails, creating digital records, improving billing processes, and most importantly, creating more time and focus for clinical practice,” said SOBRsafe CEO and Chairman Dave Gandini in an Aug. 12 press release (https://ibn.fm/80CpT).

Gandini observes that the validation in this new market not only aligns with the company’s sales strategy but is also “the first and most important step in building our industry brand.” He further noted that it empowers the “range of continued customer adoption – from single location providers with fewer than 25 patients, to providers with multiple facilities and larger patient populations.”

Encouraged by the understanding that the market validation enjoyed so far empowers even more customer adoption, the company recently launched a national campaign targeting behavioral health providers. SOBRsafe is undertaking the campaign in partnership with prominent national agencies drawn from the public relations and digital and social media marketing spaces. The campaign seeks to introduce the SOBRsafe(TM) technology to a large and growing market, and is designed to capture over 4 million projected views over the next year and present the technology to more than 45,000 behavioral health decision makers (https://ibn.fm/b2dYO).

“Consistent with our strategy, we established our technology in the behavioral health vertical with our first revenue-generating customers in 2024. We are working with national communications leaders to build the SOBRsafe brand, grow demand and gain market share. This effort will move us closer to improving patient outcomes and saving lives,” said Gandini of the campaign.

The SOBRsafe(TM) technology is a scalable, patent-pending software platform, which integrates with the company’s non-invasive devices, the SOBRcheck(TM) and SOBRsure(TM), to produce statistical, measurable user and business data.

SOBRcheck is a stationary passive alcohol screening and identity verification device. It features two sensors, one which compares biometric data points from the finger to confirm the user’s identity and another that detects or senses alcohol excreted through the pores of the fingertip. The device provides accurate and instantaneous results and can be connected to the cloud for data aggregation. Additionally, it is hygienic, as it does not require users to provide samples of their blood, urine or saliva.

On the other hand, SOBRsure(TM) is a fitness-style wearable wristband designed for continuous, real-time transdermal alcohol monitoring. It remotely sends geolocation data and removal alerts. And in an industry where stigma can and does affect patients’ ability to look for or continue with treatment and recover, the SOBRsure product is silent and discreet, meaning it easily passes off as any other fitness wristband.

By integrating with these devices, the SOBRsafe software collects and transmits data, presenting it as insights to parents, clinicians, administrators, and more. The company is nonetheless exploring possible integrations with third-party systems and licensing by non-competing companies. SOBRsafe is banking on the fact that its eponymous technology can be deployed across multiple other devices for various uses (https://ibn.fm/ssn88).

For more information, visit the company’s website at www.SOBRsafe.com.

NOTE TO INVESTORS: The latest news and updates relating to SOBR are available in the company’s newsroom at https://ibn.fm/SOBR

• The event was attended by Annovis Founder, President and CEO Maria L. Maccecchini, Ph.D.
• Dr. Maccecchini discussed the company’s notable achievements and plans for the future and held a Q&A session with attendees.
• The company CEO also participated in an expert panel discussing innovative non-amyloid approaches in Alzheimer’s disease.
• Recent clinical trials of the company’s lead compound buntanetap obtained encouraging results and was shown to improve cognition in both Alzheimer’s and Parkinson’s patients.

Annovis Bio (NYSE: ANVS), a late-stage clinical drug platform company pioneering transformative therapies for neurodegenerative diseases such as Alzheimer’s disease (“AD”) and Parkinson’s disease (“PD”), participated in the H.C. Wainwright 26th Annual Global Investment Conference, held virtually, as well as in-person at the Lotte New York Palace Hotel in New York City, Sept. 9-11, 2024 (https://ibn.fm/BEBy5).

The company was represented at the event by Founder, President and CEO Maria L. Maccecchini, Ph.D., who gave a detailed presentation highlighting Annovis’s recent achievements, followed by a Q&A session on Sept. 10. Dr. Maccecchini also participated in a panel discussion focusing on innovative non-amyloid approaches in Alzheimer’s disease, featuring representatives from Annovis, Anavex Life Sciences Corp. (NASDAQ: AVXL) and Longeveron Inc. (NASDAQ: LGVN).

Dr. Maccecchini’s presentation included an overview of the company’s recent advancements and strategic direction, coming after several productive months for Annovis, with encouraging data on lead compound buntanetap’s performance in three pivotal studies. Buntanetap works by targeting multiple pathways involved in neurodegenerative diseases. It inhibits the production of neurotoxic proteins that lead to the death of neurons, thereby slowing or stopping disease progression.

The three recent studies that yielded encouraging results include:

• Phase 2/3 Alzheimer’s Disease Clinical Trial: Data from this study showed that buntanetap significantly improved cognition in patients with early AD, with a 3.3-point improvement on the ADAS-Cog11 test after three months of treatment, compared to a 0.3-point improvement in the placebo group. A later analysis on June 11 demonstrated that buntanetap was effective in improving cognition among high-risk APOE4 carriers, showing a 3.15-point improvement. It also showed that buntanetap was as safe in APOE4 carriers as non-carriers, an impressive advantage over existing disease-modifying therapies.
• Phase 3 Parkinson’s Disease Clinical Trial: Study data indicated that buntanetap led to significant improvements in both the Unified Parkinson’s Disease Rating Scale (“MDS-UPDRS”) and cognition across several PD subpopulations. Buntanetap showed a strong response in individuals diagnosed with PD for more than three years as well as in those with postural instability and gait disorder. The lead compound was also found to halt cognitive decline in all enrolled patients and improved cognition in those with mild dementia.
• Combination Trial with GLP-1 Agonist Dulaglutide: Preclinical data demonstrated that buntanetap synergistically enhances cognition beyond normal levels, when used in combination with the glucagon-like peptide 1 (“GLP-1”) agonist dulaglutide (“Trulicity”(R)) in a mouse model of AD.

Among other notable recent achievements was the introduction of a new crystalline form of buntanetap with improved properties, offering significant advantages over the less structured, old semi-crystalline form, including better solubility and stability as well as an additional 20 years of patent life.

Annovis filed the new crystalline form with the International Patent Cooperation Treaty and a provisional patent for the manufacturing of this crystalline form, covering the entire synthesis process. The company also received approval from the Food and Drug Administration to continue the clinical development with this new form of buntanetap. Additionally, the company was granted a U.S. patent for the use of buntanetap in the treatment of acute traumatic brain injury, expanding its coverage, since acute indication claims had been previously granted in Europe and worldwide.

“These milestones position us strongly as we move closer to providing much-needed treatments to patients,” Dr. Maccecchini said in a recent press release, commenting on the business updates (https://ibn.fm/DOh6H).

For more information about the company, visit www.AnnovisBio.com, and social channels LinkedIn, X and YouTube.

NOTE TO INVESTORS: The latest news and updates relating to ANVS are available in the company’s newsroom at https://ibn.fm/ANVS