When Stacey McBride-Irby, creator of The Prettie Girls! recently commented, “A happy, inspired childhood creates happy, inspired and powerful women,” she was putting her passion for One World Holdings, Inc. (OTC: OWOO) mission front and center on the national toy market stage. And when your company’s Chief Product Development Officer is that ‘out front’ with their feelings about the task at hand, shareholders can rest assured they have the right person for the job.
Before McBride-Irby’s tenure as the Chief Product Development Officer at OWOO, she established her talent credentials in the toy industry during her 15 years as a Project Designer for Mattel™. Since then, she has helped put The One World Doll Project on the map through her diverse collection of doll designs.
Evidence of the company’s drive to meet the needs of a diverse doll market demographic, the company announced an initial order from Amazon, adding to a burgeoning retail network that includes industry giants such as Toys ‘R’ Us and Sears. In a recent conference call, the agreement was characterized as just the first step of One World’s upcoming expansion plans. Timing could not be better as the company aims to boost its retail presence in preparation for the 2015 holiday shopping season.
Trey Waldhauser, Vice President of Business Development at One World, noted, “As we continue to see a significant increase in product sales, this new business relationship with Amazon.com represents another component of our 2015 growth plan. It’s extremely motivating to see the world’s largest online retailer take an interest in our products.”
The company’s momentum into the retail space is providing OWOO a stable foundation for generating and expanding its revenue base. At the beginning of the current quarter, the company announced a 532 percent increase in year-over-year revenue for 2014 while its national expansion puts One World in a strategically desirable position to build on this growth going forward.
Toy Association research indicates the domestic toy market has been expanding in recent years with 4% increase in market value in 2014. Last year, dolls accounted for $2.32 billion in the United States, and market indicators point to continued growth for 2015.
For more information on the company visit www.oneworlddolls.com
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