- Hospitality operators are adopting robotics to target the most physically demanding jobs in hotels, venues, and service environments
- NGTF’s Robotics as a Service allows companies not to deploy automation based on futuristic novelty, but to improve overall service
- The company recently showcased two systems during their time at CES: https://fox5sandiego.com/fox-5-partners/impactful/nightfood-holdings-showcases-ai-service-robots-at-ces/
Labor volatility has become one of the most persistent structural challenges facing the hospitality industry. Even as demand has returned across hotels, venues, and resorts, staffing shortages, call offs, and physical strain on frontline workers continue to pressure margins and service consistency. Rather than replacing workers outright, operators are increasingly exploring automation models that function as workforce support, reducing friction in day-to-day operations while preserving the human element that defines hospitality.
That shift is creating an opening for Robotics as a Service, or RaaS, models that integrate automation into live environments without requiring ownership, retraining, or wholesale workflow redesign. One company positioning itself squarely within that transition is Nightfood Holdings Inc. (OTCQB: NGTF) operating through its robotics subsidiary TechForce Robotics.
From Labor Replacement to Labor Support
A central theme emerging from recent industry discussions is the distinction between automation as displacement versus automation as infrastructure. In a published interview on Nevada Week, TechForce leadership emphasized that its robots are deployed to handle repetitive, physically demanding tasks such as transporting linens, waste, and supplies, allowing staff to focus on guest interaction and higher value responsibilities.
This framing matters in hospitality markets like Las Vegas, where more than a quarter of the workforce is employed in tourism-related roles. Concerns about job displacement are real, but TechForce’s approach reflects a more pragmatic operational reality. Robots operate continuously, filling gaps and reducing physical fatigue, which can improve staff retention rather than eliminate positions.
Why RaaS Fits Hospitality Operations
Unlike capital intensive automation strategies, Robotics as a Service spreads deployment, maintenance, software, and support into a single monthly operating expense. TechForce’s RaaS model includes the robots themselves, navigation software, onsite mapping, maintenance, training, and ongoing optimization.
This approach reflects the company’s broader philosophy, shaped by leadership with decades of hospitality experience, of deploying robotics only where they solve operational pain points rather than adding novelty (ibn.fm/S6ZKi).
For hotel operators, this lowers adoption risk. There is no upfront purchase, no internal robotics team required, and no disruption to existing staff roles. Robots such as the TIM-E system are mapped into facilities, trained to navigate elevators and doors, and adjusted as layouts and workflows change. This is relevant in living environments where hallways, traffic patterns, and operational needs shift daily.
In conjunction with NGTF’s systems, BIM-E, short for Beverages in Motion Everywhere, consistently delivered hot and cold beverages throughout CES, demonstrating reliable performance during peak demand without slowing operations.
A Platform Within a Larger Strategy
Within Nightfood Holdings, TechForce Robotics represents a broader effort to identify operational bottlenecks across hospitality, where automation can deliver efficiency without eroding experience. This structure allows TechForce to pursue emerging categories that operate within the properties the company owns.
As hospitality operators continue balancing labor realities with service expectations, Robotics as a Service is increasingly viewed less as a futuristic experiment and more as a practical operational tool. TechForce Robotics is positioning itself within that transition, not by promising disruption, but by offering support where the industry feels the most strain.
For more information, visit the company’s website at TechForceRobotics.com.
NOTE TO INVESTORS: The latest news and updates relating to NGTF are available in the company’s newsroom at http://ibn.fm/NGTF
