As On the Move Systems continues development of its “Uber for Trucking” portal, the company is narrowing down its target market by focusing on mid-market haulers as the best potential users of the revolutionary shared economy online app.
Noting that firms in this range often lack sophisticated transport management systems (TMS) to efficiently administer complicated freight networks, OMVS points to a recent survey by Logistics Management, which revealed that only 35 percent of shippers are using TMS in their daily businesses. The same report shows that usage figure drops even lower when categorized by company size, with mid-size and small-size shippers having the lowest TMS adoption rates.
“This survey shows there is great market potential for a portal like ours that will help truckers better manage their operations,” OMVS CEO Robert Wilson stated in the news release. “And it also indicates potential new markets for our shared economy platform we can expand into down the line. We’ve been focused entirely on trucking thus far. However, there’s no reason why our portal can’t be just as effective for other logistical companies that move freight.”
An efficient TMS helps logistics firms to more effectively manage scheduling, routing, carrier selection, and load forwarding, enabling companies to make better use of their assets and labor and giving them an advantage over firms that don’t have such a system. As a result, many leading trucking companies are willing to spend large sums on technology to maximize equipment utilization and more effectively price their services.
OMVS says its new portal can improve efficiency and cost-control by bringing together independent freight haulers and trucking companies into a user-friendly, shared-economy platform.
For more information, visit www.onthemovesystems.com
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